North American Retail Dealers Association (NARDA) Fact Sheet       

What: 

The North American Retail Dealers Association (NARDA), a not-for-profit trade association established in 1943 with members throughout North, Central and South America. Its members are independent retailers of kitchen and laundry appliances, sewing machines, consumer home electronics, furniture and computers. NARDA members represent approximately 3,500 storefronts and account for over $11 billion in annual sales. Manufacturers, suppliers and vendors may join NARDA as Associate, Affiliate, or Allied members.

Where: 

Headquarters located at 222 S. Riverside Plaza, Suite 2100, Chicago, IL 60606
Phone: 312.648.0649
Fax: 312.648.1212
Toll Free: 800.621.0298
Internet: www.narda.com

Our Mission:

NARDA's mission is to provide the power of knowledge to independent retailers and servicers through progressive education, information, and services, with friendly and prompt service.

Member Services:

NARDA provides members with a wide range of services and programs, including:

Education

• NARDA/AHAM Refrigerant Recovery Certification Program (CFC) -- EPA (Type 1) open book certification for service staff.
• Certified Service Center (CSC) -- Certifies service centers to qualify for more business.
• CEA CEKnowHow - Retail training for the consumer electronics workforce.
• CEA Small Business Council - Promotes and fosters growth in the consumer electronics industry.
• Professional Audio-Visual Specialist Certification Program - Covers the latest audio and video technologies available for sale at retail.
• NARDA Webinars -- Seminars and training provided via the internet. 

Original Market Research

• Cost of Doing Business Report – Financial metrics for measuring your business’ performance against industry benchmarks.  DISCOUNTED just for NARDA members

Information and Publications

• Advocacy – Industry-wide legislative monitoring and initiatives.
• CEA Market Research - Online resource for top trends in the consumer electronics industry.
• NARDA E-Newsletter – Keeps members informed with weekly updates on association and industry news.
• Web Site – Downloadable information, archived magazine articles and newsletters, member notifications, Pulse Polls for members, and a media center containing the latest NARDA news releases.

Business Services

• Mystery Shopper – In-store or telephone shops by trained evaluators.
• Warranty Store - Purchase and manage extended service contracts online. 
• Employee Policy and Procedure Manual – Custom written by NARDA’s legal counsel.
• Legal Assistance – Expert advice from NARDA’s legal counsel.

Financial Services

• Bank Card Program – Credit card processing at highly competitive rates.
• Business Chart of Accounts – Ready-made accounting structure. FREE to NARDA members.
• Promotions and Forms – Promotional products, marketing services and warranty & service forms at substantial savings.

NARDA Officers:

Chairman -- Leon Barbachano, Allen & Petersen Kitchen & Appliance, Anchorage, Alaska
First Vice Chairman -- Timothy W. Seavey, Seavey’s Furniture & Appliance Inc., Windham, Maine
Second Vice Chairman -- David Pia, Associated Appliance & Service Co., Stamford, Connecticut
Past Chairman & Treasurer -- Michael Fischer, Nielsen's, Spencer, Iowa

Directors:

Tanner Andrews,  Andy's Appliance Repair, Lincoln, Nebraska
David Borsani, Complete Appliance Service, Inc., Warrensville Heights, Ohio.

Advisory Board:

Barry Behr, Whirlpool Corporation, Los Altos, California.
Kirk Coburn, Coast Appliance Parts, South El Monte, California.

President/CEO: 

Otto Papasadero, NARDA Interim Executive Director

Legal Counsel:

Bob Goldberg, Schoenberg, Finkel, Newman & Rosenberg, Chicago, Illinois.

Service USA Advisory Council:

Tanner Andrews, Andy's Appliance Repair, Lincoln, Nebraska.
James Dolbeare, AAA Appliance Service Center, Niles, Illinois.
Dean Landers, Landers Appliance, Baltimore, Maryland.
Dale Luther, Same Day Service Co, Inc, Woburn, Massachusetts.
Paul MacDonald, Direct Energy/Factory Appliance Service, Markham, Ontario.
Mike Maloney, Alpha Omega Appliance Service, Georgetown, Texas.
Steve Moore, Moore Appliance Service, Inc, Southern Pines, North Carolina.
Rod Williscroft, Totem Appliance & Refrigeration, Burnaby, British Columbia.

Staff: